Working with JK - Marketing video

Client

JK Lasers

Role

Concept, Art Direction, Filming, Design, Edit

Type

Marketing & Sales Presentation Film

This international sales and marketing video tells the story of JK Lasers, their products & services, and is aimed at an industry focussed target audience. Premiered at the Laser World of Photonics Exhibition in Munich, the film features a creative combination of video with technical and hand drawn animations integrated throughout to dynamically highlight key messages.

The overall film has been designed to communicate with viewers with or without audio to accommodate various scenarios ie; noisy exhibitions, presentations, etc.

Since its completion, the film has formed part of successful sales pitches around the world.

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